Nokia (the Po) CEO Stephen Evans the roper (Stephen Elop) in the United States are working to rebuild the image of nokia's market. Nokia will now hope to Microsoft (the Po) Windows Phone platform. The consumer electronics show in Las Vegas this week (CES), Mr The roper released in Lumia 900 mobile phone after accepted the New York times interviews.
The following is a excerpts from an interview with:
Q: when you enter the United States the development space of huge market, how did you feel?
Has the roper: we are the first to be set up "beachhead". In other words, we need the excellent product, and need to operators and Microsoft's support. We need to focus on is, in every retail and every country, whether we can ensure that our choice is the right one? How do we ensure that convey the right information through advertising?
Q: last year, if you wish to enter the United States of America retail channels, so need to spend big effort. Employees in the United States for product promotion without too much power. Through the AT&T, there will be what kind of change?
Has the roper: in the United States, the main problem is to who has the best and fastest network. If want to make Windows Phone gain competitive advantage, then a key factor is the development support LTE network products. We have no current rapid action, this is because we need in the United States market a product development.
Q: retail store sales personnel sales would inspire nokia cellular phone?
Has the roper: we won't publish the in-store marketing plan. But certainly, AT&T is our third ecological system established in the process is very important part.
Q: why is the third ecological system?
Has the roper: if you introduce a third ecological system, you will have a chance to different ways of contact with different consumers, and bring a different experience. This in the mobile operators have created a more competitive environment.
Q: you had earlier suggested that you are interested in developing Windows 8 tablet computer. Now whether still so??
Has the roper: from the official speaking, we have not yet announced any tablet computer plan, but we in this field is very interested in, and will focus on one of the opportunity.
Q: you once said you think nokia will continue to remain independent. But there are rumours say Microsoft and nokia is deep cooperation in negotiations. This aspect has why to change?
Has the roper: we had already said, it is no basis. In addition, I have no comment.
Q: considering nokia and Microsoft's special relationship, whether you think that other manufacturers will continue to support Windows Phone platform?
Has the roper: I think so. Some manufacturers association said, this and Android system is similar, and Google acquisition MOTOROLA (the Po) mobile similar, but we don't know what it actually means. There are signs that they will continue to investment.
Q: do you think, the combined Google and MOTOROLA mobile will be a much stronger competition?
Has the roper: I can't expected, Google and MOTOROLA mobile cellphone will be how to interaction, and the other major Android manufacturers what that means. Now, this is a all the attention.
No comments:
Post a Comment