Letter "cabbage" price set challenge unicom or lift price war

China telecom (the Po) official iPhone 4 S contract plan, except the zero dollars buying machine outside, users buy telecom version of the iPhone 4 S minimum 49 yuan only choose file package, gen iPhone domestic buyers threshold low, 25% lower than unicom also. Market is expected, this could trigger telecom market price competition, especially will challenge the second largest mobile operator China unicom (the Po) share of the market.

Infighting:

Low price in telecom challenge unicom

Through the website and other material contrast found that unicom launched iPhone there are 10 kinds of packages, and telecom version iPhone4S rolled out of 11. And unicom iPhone introduction set minimum 66 yuan/month, compared iPhone4S telecom edition minimum monthly package low to 49 yuan. In addition, in the other class package, telecommunication all provide in slightly better than the unicom call minutes and Internet traffic.

A telecommunication expert thinks, telecom will tap part of the customer unicom, in three level 4 cities and some remote areas of the users, telecommunications network coverage of the more stable the value of be reflected, part of a iPhone users will choose interested in telecommunications.

The aggressive in telecom, news that guangdong unicom is brewing "flow ZuJiZhan" : unicom iPhone users each old recommend a new users into the net, new and old users will get the 5 GB local traffic.

Price wars:

ShangWangFei etc have room for reduction

Apple iphone is expected to cause operators will continue this year price war heats up, if the first big mobile operators, China mobile (the Po) to join battle, may be more intense. In addition, from a global perspective, to operators have relative profits iPhone not many, and carried high subsidies, telecom and unicom also won't too prices down.

However, this year the telecommunications market cut prices will be lower than a few years ago, because of a lack of enough voice charges have flexibility to change the price growth operating space narrow. But in broadband Internet, 3 G Internet access and international roaming and long distance and so on, still have larger telecommunication fees on space.